M Avenue is a $100M, five-hectare mixed-use district in Marrakech, curated by NASLI Holding and led by Nabil Slitine. Blending landscaped gardens with retail, dining, hospitality, and cultural venues, it is conceived as an international destination for design and lifestyle at the heart of the city.

Key anchors include Pestana CR7 Marrakech, a 174-room lifestyle hotel with rooftop amenities; Four Seasons Private Residences Marrakech, offering luxury living with hotel-style services; and the 2,970 m² Meydene Cultural Center, featuring exhibitions, a 400-seat auditorium, and rooftop dining—all connected through clear, cohesive wayfinding.